Additional uses
of target-group knowledge

Social Media Consulting

In addition to analysis and monitoring, we also advise you in implementing acquired target-group knowledge in your marketing and management activities.

Social Media Consulting

Field of application :

  • Developing marketing activities
  • Vermittlung von Partnern
  • Opinion Leader approach
  • Word-of-Mouth
    Optimization
  • Opinion Leader
    Relationship

VICO is there to advise you in planning and implementing measures on the Social Web. The focus here is on approaching opinion leaders and developing concrete marketing activities based on a situation analysis. We also support you in crisis management − for example, in the case of critical communication or unfair comments about your products − and show you ways to react appropriately.

 


Our comprehensive social media consulting services also include OLRM (opinion leader relationship management).

Feel free to contact us directly for further information about social media consulting.

Social media consulting provides answers to the following questions:

  • What additional Web 2.0 measures can we take?
  • How can we react to unwarranted criticism?
  • How can we react to critical communication?
  • How can we increase overall communication about our company / product?

 

Typical applications in practice:

  • Developing marketing activities on the Social Web.
  • Procuring partners